It all started in 1990, when Rosanne Beck, former artist and founder of Cross My Heart Cards, Inc., set out 
to design the unique, spirited invitations she'd been imagining but couldn't find on the market. 
Deciding to make them herself, she sat down with an idea, a pen and a paint brush.  Consumers and
designers alike quickly fell for Rosanne's designs, and so began a revolution in the stationery industry.

In 2010, Rosanne launched her namesake brand, RosanneBECK Collections. Her signature style continues combining innovative concepts with fresh color palettes. These core design values are reinforced with her whimsical drawings and classic graphic elements, establishing a
visual shorthand recognized the industry over.

RosanneBECK Collections vows to continue the iconic style Rosanne is known for, aiming to broaden the product line while honoring RosanneBECK's core standards - style, value and a playful sophistication.